About NEURI skincare
The name "Neuri" is deeply rooted in the owner's heritage, inspired by the vibrant forests and serene landscapes of the Baltics. The brand reflects a profound connection to the beauty of nature, while also emphasising the importance of protecting it
How it all began
I'm Lina, the founder of Neuri. My journey into soap-making began after the birth of my second child, when I became more conscious of the products we were using on our skin. As a new mother, I wanted to find safe, natural alternatives for my family’s skincare, which led me to discover cold process soap-making. I was immediately drawn to its purity, simplicity, and deep connection to nature.
Inspired by the timeless wisdom of my ancestors, I founded Neuri to capture the natural beauty they revered. Each product is crafted with care, using the finest ingredients to bring the wild, unspoiled beauty of the Baltics into your daily routine. Through Neuri, I honour this legacy by blending ancient traditions with modern values, while also committing to reducing plastic waste and promoting sustainability for a healthier planet.
"I believe in the power of nature to heal and nurture. Each product is a reflection of my deep respect for ancient traditions and my commitment to quality, sustainability, and ethical practices."
Lina Mercer — Founder & Creator of Neuri